Create an effortless cooking experience for your audience

Ever wondered if the content of your recipe platform is actually helping your audience to get what they want? Here are 3 ways you can give your audience a cooking experience so smooth, they will come back for more. Do you really know your audience? Before you even start producing any content for your blog […]

What recipes is your audience really looking for this Easter

While “Easter recipes” is trending on Google this week, it’s time to have a look at what people are actually cooking for the occasion. We conducted a survey on a group of 297 online recipe platform users in order to find out how many guests were they planning, which meals were they serving, and whether […]

Winner recipes

Are you sure you have the right recipes on your platform? We asked 1000 recipe users about their favourite breakfast, lunch and dinner and we found the winning top 3 products for each category:  Breakfast: 🥇bread🥈cereal 🥉yogurt Lunch: 🥇pasta 🥈veggies🥉meat Dinner: 🥇bread🥈salads 🥉veggies Having the right content is crucial to engage your audience and help […]

Are nutritional values important for recipe users?

It’s that time of the year again, the countdown to summer begins. We want to shed the layers of winter cosy clothes and show off a beach body, even if we aren’t exactly planning on going on a lavish holiday this year. Some of us have another layer to shed: a few extra kilograms we […]